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PAYARU

TV & Internet Commercial

Live Action

Challenge

Payaru reached out to us to create a quirky & informal commercial for the release of their new skin care line, that introduced both the product and the brand to a completely new audience.

Solution

Intrigue Studios produced a light-hearted and comical commercial that highlighted the brands most unique selling point (the fact it's all natural) while also introducing the brand voice as approachable and informal.

 

It was also important to make sure that the commercial looked and felt NOTHING like the existing commercials for skin care products, to really help set it apart.

Style & Production

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