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Safe Fleet — Product Promo
A trade show and landing page promo built to define a complex AI fleet safety product for the people who buy it — clearly, quickly, and in the environments where deals actually get made.
Client
Safe Fleet
Category
Product Promo
Goal
Safe Fleet needed a product video that could introduce the Mobile Mule AI Dual Dash Cam to fleet managers across multiple contexts — trade show floors, paid campaigns, and landing pages. The piece had to communicate a technically sophisticated product in a way that felt immediate and credible to a commercial buyer audience.
Execution
Intrigue Studios handled scripting, casting, and full-service production — shooting on location in a working warehouse while pulling factory b-roll from a separate Midwest location shoot. Custom 3D product modeling and animation were developed to demonstrate the hardware in detail. The final two-minute piece was built to convert across trade show floors, landing pages, and paid social, and the client confirmed it performed as their primary conversion tool at live events.
Deliverables
Script development & casting
Multi-location on-site production
Factory & warehouse b-roll capture
Custom 3D product modeling & animation
Two-minute promo master
Cut-downs for social & digital
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