Nicolock Paving Stones | TV Commercial

top of page

Nicolock

TV Commercial

Intrigue Studios has written and produced several national TV spots for Nicolock paving stones to establish a memorable and unique impact for the brand targeted at consistently increasing brand recognition, overall awareness and market share.

Challenge

Create a TV spot that would engrain the brand name "Nicolock" to make it synonymous with "paving stones" while also being memorable and differenciated from the competition.

Solution

A time-travel concept that has never been done in this market that is quirky and memorable and has that "Superbowl ad" shine + a comical and intentional overuse of the name "Nicolock" interspersed throughout the narrative.

Style

TV Spot

Length

30 Seconds

Alternate Ending

Version 2

In addition to the main TV spot - Intrigue Studios also create an alternate ending of the commercial for a slightly different segment of the demographic, and also to act as a retargeting video.

Production

Screen Shot 2021-10-20 at 12.24.10 PM.jpg

Screen Shot 2021-10-20 at 12.23.11 PM.jpg

Screen Shot 2021-10-20 at 12.17.22 PM.jpg

Screen Shot 2021-10-20 at 12.18.27 PM.jpg

Screen Shot 2021-10-20 at 12.20.58 PM.jpg

Screen Shot 2021-10-20 at 12.29.25 PM.jpg

Screen Shot 2021-10-20 at 12.31.16 PM.jpg

Screen Shot 2021-10-20 at 12.31.36 PM.jpg

Screen Shot 2021-10-20 at 12.34.29 PM.jpg

Screen Shot 2021-10-20 at 12.47.22 PM.jpg

Ready to Talk?

Let's start a conversation.

Nathaniel Nunziante

Writer. Producer. Director

Phone in Hand Connect2 copy.png

bottom of page